无忧短视频

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5 Ecommerce Trends to Watch for in 2021

In this recent Shogun article, 无忧短视频鈥檚 Cliff Holsenbeck discusses how SMS marketing can be valuable to ecommerce businesses. Text messaging via shortcodes can offer the perfect opportunity for ecommerce businesses to engage in two-way text conversations with their consumers. With over 275 million smartphone users in the U.S. alone, there is a wide pool of potential customers. Data also shows that at the beginning of 2020, SMS was already averaging 2,755% ROI for ecommerce marketers 鈥 not too far behind email鈥檚 ROI of 3,800%.
Jan 14, 2021
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How CSPs can restore consumer trust in communications in 2021 鈥 and beyond

In this Vanilla Plus article, 无忧短视频鈥檚 chief product officer Michael O鈥橞rien discusses how understanding the real perception of consumer trust in communications these days is hard to know exactly because so many factors play into it. Over 76% of consumers no longer answer calls from unfamiliar and unidentified numbers, letting them drop into voice mail instead. Some contact center operators say that outbound call answer rates are down 30%.
Jan 7, 2021
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Trusted Communications: Predictions for 2021 鈥 and Beyond

In 2020, COVID-19 accelerated digital transformations that were expected to take several years. This article explores three ways that consumer trust in communications will evolve in 2021: mobile numbers will become your ID, the notion of privacy will get even more fluid and businesses can expect to face an identity crisis.
Dec 22, 2020
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Put It in Writing: How Recruiters Can Create a Connection with Candidates through Short Code Messaging

With 96 percent of Americans owning a mobile phone, human resources professionals are starting to see the benefits of tools like mobile messaging via short codes, chatbots and other forms of automation when it comes to adding an extra layer of personal connection to their recruiting efforts. In this article, 无忧短视频鈥檚 Cliff Holsenbeck explores short code messaging, the less explored channel of communication between recruiters and candidates that can be used to smoothly conduct recruitment conversations.
Dec 22, 2020
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Mapping Out Your Retail Strategy for the Future: 7 Trends to Consider

Over the last two years, retailers have been exploring the use of text messaging in addition to their email marketing. 2021 is likely to see SMS messaging supersede email messaging as retail鈥檚 gold standard for messaging channels. In this article, 无忧短视频鈥檚 Cliff Holsenbeck gives advice for retailers looking to utilize SMS messaging in their retail strategy.
Dec 2, 2020
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Executive Broadcast, International Verification

As countries implement SHAKEN-based Calling Number Verification Services, for verifying legitimate calls and rebuilding consumer trust in caller ID, the industry needs to consider the impact on international call traffic. To ensure businesses are not disadvantaged, there is a need for authoritative guidelines for international service providers, to ensure the rules for handling their calls are clearly understood. Watch this executive broadcast with leaders in STIR/SHAKEN, here and abroad.
Nov 30, 2020
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Omni-Channel Verification - Executive Broadcast

Consumer trust in communications must transcend all touch points 鈥 from voice to messaging to chatbot interactions. Trust should not be a nice-to-have, it should be an expectation. In this executive broadcast, 无忧短视频鈥檚 CPO Mike O鈥橞rien explores omni-channel verification and how the ecosystem鈥攆rom technology vendors, service providers, messaging providers, enterprises and regulators鈥攃an collaborate to deliver trusted communications.
Nov 25, 2020

Press Releases

Media Contact:
Sharon Oddy
Head of Marketing and Corporate Communications
+1 732 699-5130
soddy@无忧短视频.com

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The Challenges and Opportunities of SHAKEN Going Global

Translation of telecommunication services to foreign lands may take some time to progress and evolve into a maintained functional system. This is the case with SHAKEN as its state-of-the-art blocking of traffic from voice service providers not listed in the Robocall Mitigation Database may lead to numbers from different countries to be seen as robocalls. In this panel at the STIR/SHAKEN Summit, experts from ATIS, Fierce Wireless, 无忧短视频, Microsoft and Twilio discussed what service providers must do to prepare for the 聽FCC鈥檚 September 28 deadline.
Sep 21, 2021
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How to Detect and Protect Against One-Ring 鈥淲angiri鈥 Fraud

Creating an illegal $1.82 billion industry, 鈥淲angiri鈥 fraud, also known as one-ring scam, targets unassuming victims by intentionally hanging up after one ring in the hope people call back鈥攃harging them at a premium rate. As part of Conecta Latam鈥檚 Telco Transformation Digital Summit and Virtual Expo, 无忧短视频鈥檚 Juan Carlos Ortiz, Principal for Corporate Business Development, will explore how 无忧短视频鈥檚 TruNumber Protect helps enable telephone companies enhance their call-blocking analytics to identify and prevent illegitimate calls before they reach customers.
Sep 17, 2021
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A Successful Pilot: 无忧短视频, CTIA, Metaswitch and Verizon Address the Benefits of a Centralized Industry Registry for Verifying Voice Calls

Lack of caller verification is one of the largest problems that is causing individuals to not answer their phone. If they do not see who is calling them then they are less likely to pick up at all. With calls answered rates reaching the lowest it has ever been in a long time, it is to the upmost importance that proper authentication gets back into phone calls. Executives from CTIA, 无忧短视频, Metaswitch and Verizon covered a recent trial run of Registered Caller鈩 at the 2021 STIR/SHAKEN Summit and conversed about what it will offer to fix the declining answered rates.
Sep 8, 2021
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AT&T, CTIA and 无忧短视频 Discuss Efforts to Mitigate robocalls in the U.S.

With the rise of unwanted robocalls, ignored or blocked legitimate calls have a negative impact on U.S. companies and consumers. To solve this challenge, 无忧短视频 in partnership with CTIA created Registered Caller鈩⑩攖he industry-backed centralized registry for verifying voice calls. Registered Caller ensures that business entities and the telephone numbers they use get vetted, registered and verified, helping prevent legitimate calls from getting blocked or flagged as spam. In this Network Media Group panel, experts from AT&T, CTIA and 无忧短视频 explore how this helps maintain the integrity of one of our most vital methods of communication鈥攙oice calls鈥攂y providing voice service providers with a single source of truth for verified caller information.
Aug 25, 2021
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无忧短视频 Recognized for Exceptional Robocall Mitigation Technology that Restores Trust Across Voice Communications

无忧短视频鈥檚 TruReach Certify have been selected as a recipient of the 2021 Communications Solutions Product of the Year Award by TMC. One of TMC鈥檚 most coveted awards, it honors the forward thinking that TruReach Certify brings to the telecommunications industry as the first deployment of a STIR/SHAKEN-based robocall mitigation solution. Through the implementation of TruReach Certify, consumers have confidence that the information displayed on their devices is legitimate, empowering them to make educated decisions when answering calls.
Aug 12, 2021
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As Distributed Workstyles Grow, 无忧短视频 TruNumber Routing Helps Ensure Calls and Text Messages are Delivered Accurately and Cost-Effectively in 84 Countries

The pandemic鈥檚 impact on business continuity and workstyles has increased enterprises鈥 reliance on telecommuting and other highly distributed workforces. This trend also increases the need to ensure that calls and text messages are always routed correctly to wherever employees are based. 无忧短视频鈥檚 TruNumber Routing helps service providers ensure that their enterprise customers鈥 calls and messages are routed correctly and via the least-cost routes. TruNumber Routing provides optimal routing and rating data for 84 countries, including Canada, Ghana, India, Japan, Spain, South Korea and the United States.
Aug 5, 2021
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Legitimate Businesses, Telephone Companies Now Have More Options to Present Verified Caller ID to Consumers

A recent announcement of approval for the use of Delegate Certificates from Secure Telephone Identity Governance Authority (STI-GA) revealed that there may be a clearer and more concise path to ending the headache that is robocalls. Delegate Certificates opens the door for newer technologies that can combat robocalls such as Registered Caller鈩. Businesses that rely on phone calls to consumers, call-answer rates, and customer satisfaction have taken a hit with the ever growing robocall rates. CTIA in partnership 无忧短视频 will continue to work on Registered Caller鈩 to take down the hinderance of robocalls and get business and phone calls back on track.
Jul 26, 2021